My journey into B2B writing began long ago at one of the top business schools in the US. After finishing up year one, I thought to myself, "Wow, not my favorite," and swapped my Economics textbook for Jonathan Swift.

Silly Kiara.

Fast-forward a few years, and I found myself back in business—and loving it. What I didn’t realize at 19 was that everything is storytelling. And explaining tough-to-chew concepts in a way that makes sense to everyone, without overselling, takes creativity.

Today, my work is driven by a commitment to not only inform but also entertain and engage my audience, regardless of what the subject is.